The Danger Of Free Blogs

Many bloggers use a free blogging service to support for
their first entry into the field. This makes a great deal
of sense. Free providers offer some very easy to use and
relatively powerful platforms. Additionally, avoiding a
cash outlay reduces the risk involved to a bare minimum.

Free blog providers can be a great way to introduce oneself
to blogging and to learn a little bit about the process.
However, they are a poor choice for those hoping to generate
significant blogging profits. There are simply too many
pitfalls associated with their use.

Initially, many free blogs hamstring the user’s ability to
utilize one of the most effective ways of generating a profit
via blogging, Adsense. Some free blog providers offer the
free blog and server space in exchange for the display of
their own Adsense ads. The terms of service directly prohibit
the user from displaying any additional contextual advertising.
This is how the free services generate their revenue, and the
prohibition makes perfect sense. However, it takes the most
powerful tool away from the blogger’s moneymaking arsenal.

Second, whenever one uses a free service they lack control
over their site. This is not simply a matter of advertising
or content restrictions within one may be able to generate a
profit. The lack of control is far more serious. Blogger.com,
for instance, is known to regularly freeze and/or delete blogs
outright for unexplained reasons. Those blogs simply disappear
and a great deal of work vanishes with them. Other lesser-known
services may be undercapitalized or lack profitability and may
simply go under–taking the blogs right down the drain with
them.

Third, there is the issue of credibility. Whether it’s right or
wrong, surfers tend to bestow a greater degree of credibility to
(and are thus more likely to visit) sites that have their own
URLs. A blog that is an obvious sub domain at a free host can
make potential visitors and customers wary of a blog’s
legitimacy and can have a negative impact on profitability.

Finally, there is the matter of flexibility. Some free blog
services limit your options in terms of appearance and may use
platforms that lack some features that can really aid in
profitability. For instance, the blogs at Blogger.com lack
the categories found in their WordPress counterparts. Other
free services may offer only a few templates that can only be
tweaked ever so slightly. In order to perform optimally, one
should be able to make any and all desired changes to their
moneymaking blog.

You can find a variety of powerful blogging platforms that
won’t cost you a dime. The competitive fields of hosting and
domain registration make owning your own chunk of cyberspace
surprisingly affordable. Within the current context, using a
free blogging service as means to launch part of your online
business simply does not make sense. The minimal outlay
required to own and control your own site is a definite bargain
when one considers the pitfalls associated with the alternative.

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